« A Jolly Good Tale To Boost Memory Prices | Main | Infineon Directionless »

J.R.Simplot, Micron's First Backer, Dies

It was sad to hear about the death of J.R.Simplot, who put up the founding money for Micron Technology. He had a good innings, dying in May at 99 after the most colourful life.

Simplot made his first fortune raising pigs. Always one for vertical integration he found the cheapest way to feed them was to round up wild horses and slaughter them for pig food.

 

His next fortune came from inventing a way of freeze-drying potato chips which he sold to MacDonalds.

 

His entry into the silicon chip business came via his son, who was a college pal of Ward Parkinson. Parkinson was working for Mostek as part of the world's best team of memory designers who developed the industry standard 4K and 16K DRAMs.

 

When Inmos was founded in 1978, it poached the Mostek memory design team, and Mostek sued Inmos to get them back. The team didn't go back to Mostek, but took a design contract from them, and formed themselves into a company which they called Micron Technology.

 

A year or two later, J.R. Simplot was persuaded by his son to set up his pal with a fab in Idaho, and the rest his history. "We're going to make some millionaires out here in the sage-brush", said Simplot. And he did.

 

Simplot loved Micron. Throughout Micron's frequent ups and downs he remained a stlwart backer of the company. His phone number was available to anyone, he answered the phone himself, and he'd talk about Micron till you could take no more.

 

I remember phoning him when Steve Appleton, Micron's CEO, left the company in January 1996. There'd been some kind of undisclosed row, but Simplot just went on and on about what a wonderful guy Appleton was which seemed very odd when they'd just parted company.

 

A couple of weeks later Appleton was back in the saddle.

 

Simplot was one of those larger than life Americans. Last year Forbes reckoned him to be the 89th richest American with $3.6 billion. His house was perched on the top of a hill from where he flew a 60 foot US flag.

 

He was one of those people who made you feel good about life.

 

 

TrackBack

TrackBack URL for this entry:
http://www.electronicsweekly.com/cgi-bin/mt/mt-tb.cgi/29885

Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)

About

This page contains a single entry from the blog posted on July 3, 2008 4:54 AM.

The previous post in this blog was A Jolly Good Tale To Boost Memory Prices.

The next post in this blog is Infineon Directionless.

Many more can be found on the main index page or by looking through the archives.

Sign up for the new weekly Mannerisms eNewsletter. Get the latest posts straight to your email inbox, no fuss. Tick the option for Semiconductor commentary.

RSS Subscribe to this blog's feed
[What is this?]

Recent Comments

Archives

Go back to ElectronicsWeekly.com