FABLE: The Elusive Digital Business

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There was once a great company which was very good at linear ICs. It spent a lot of money trying to get into digital products - so much that many of its best linear people left to form their own linear companies.

 

CEOs came, and CEOs went, and all of them took profits from the linear operation to try and get into the digital market.

 

The efforts failed, and eventually the company decided to stick with being a linear company.

 

MORAL: If You've Got A Good Racket, Stick With It

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