The Ten Best Things About ARM

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There are many good things about ARM, but here are the ten best:

It uses less power than other processors

 

It's small

 

It's ubiquitous

 

Anyone can make one

 

Co-operates with customers

 

Generally tells the truth

 

Delivers compatibility across most handhelds

 

Doesn't want to rule the world

 

Doesn't win slots with MDF

 

Doesn't sue customers

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12 Comments

And the catch is?

What a fickle cove you are David!

How about: http://www.electronicsweekly.com/blogs/david-manners-semiconductor-blog/2010/12/arm-on-the-slippery-downward-s.html#more

Or has the MS "Windows 8 to run on ARM" announcement wiped the slate clean of all that apparent hubris, and ARM are back from the brink of believing their own hype? If so it is a salutary lesson in what happens when ones believes the tittle-tattle without seeing the full picture.

I agree with all of it, by the way, except I'm not sure I know what you mean by "Generally tells the truth" - I take it you mean the company rather than the processor architecture? If so it is pretty lousy reflection on the other players, although I suppose one has damned themselves by their own hand in employing MDF...

Keep it up - the world would be very dull without your excelent line in Kremlinology!

The catch: for its ubiquity it really doesn't make a whole lot of money

Surely David, being British has to be up there in the top ten?

So why today's headline 'ARM grows slower than the market'?, when ARM reported processor royalty revenues in Q4 2010 grew 29% year-on-year which compares with industry revenues growing by 14% in the shipment period (Q3 2010 compared to Q3 2009 Processor Royalties). The report explains royalties are recognised one quarter in arrears with royalties in Q4 generated from semiconductor unit shipments in Q3.

Another great thing about ARM: the evolution of their architecture has been gradual (which makes it interesting to examine) and they've certainly come a long way: http://www.beyond3d.com/editor/articles/111/

Okay, I admit that's a shameless plug to my latest article, but it seemed very apropos and I thought you might want to glance at it David so I figured I might as well :)

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