Joep van Beurden talks to Electronics Weekly about Bluetooth, the secret of running a global fabless chip firm from the UK, the acquisition of SiRF, and important targets for 2009...
The five questions this week are:
1. How do you feel when people refer to CSR as just a Bluetooth company?
2. As arguably the UK's most successful chip company what is the secret of running a global fabless chip firm from the UK?
3. CSR recently acquired SiRF, what is your view on the GPS chipset market and when will GPS be a standard feature of mass-market mobiles?
4. If you had to name one threat for the company what would it be?
5. What is your most important target (financial or strategic) for the company this year?
Read his answers in the full interview: Q5 Interview - Q5 Interview - Joep van Beurden, CSR
Remember, you can read all the Electronics Weekly Q5 interviews. From ARM's chairman, Sir Robin Saxby, to touchscreen technology firm Zytronic's MD, Mark Cambridge, the business leaders share their particular insights on the UK electronics industry.
4. If you had to name one threat for the company what would it be?
5. What is your most important target (financial or strategic) for the company this year?
Read his answers in the full interview: Q5 Interview - Q5 Interview - Joep van Beurden, CSR
Remember, you can read all the Electronics Weekly Q5 interviews. From ARM's chairman, Sir Robin Saxby, to touchscreen technology firm Zytronic's MD, Mark Cambridge, the business leaders share their particular insights on the UK electronics industry.
