Supercool LED stick lights

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LED stick lamps.jpgSomehow I don't think these red or black "Supercool" lamps will catch on. Neat idea, but...

The key selling point is that they are flexible - both adjustable in height and rotatable, through 360 degrees. You can see more detail on the hansandfranz website.

supercool joint.jpg"Designed by Germany's hansandfranz for Macrolux, writes Technabob, the Supercool lamp features a dynamic, adjustable structure that lets it fit just about anywhere. The structure of each Supercool lamp is based on a telescoping aluminum pole that can be set to a wide variety of heights and angles with ease."

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Why won't they catch on?

Purely subjective view, Rob. Just don't see what the 'stickness' really adds. Reminds me of a standard lamp I kept without its base, always leaning and propping itself against things. Seems provisional, temproray, insubstantial. Only my opinion, of course.

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Author Profiles

Paul Ward
As Opto Product Manager at Farnell, Paul is overseeing the company's involvement in the rapidly evolving and high profile LED lighting market sector.

As well as ensuring that Farnell offers the latest technologies and products related to solid state lighting, Paul is also responsible for ensuring that the resources are in place to make it easier for design engineers to specify and design-in LED solutions for their applications.

Educated in Production Engineering and Design at Sheffield Hallam University, Paul has worked in various engineering, training and marketing roles for companies including C&K switches, ITT Cannon, Cherry and LED specialist Chicago Miniature Lighting.

Away from the world of LEDs, Paul is a Founder of the charity RTTW, Photographer and Harley Davidson rider; he has ridden and snapped across Europe, New Zealand and the USA on his chrome hog!

Gordon Routledge
Gordon Routledge is one of the original pioneers in LED illumination having worked with LEDs in illumination applications since 1996. Currently VP of Illumination at Dialight, Gordon founded Lumidrives in 2001, having previously been managing director at ACDC Lighting Systems. Gordon has a degree in Electrical & Electronic Engineering from university of Manchester Institute of Science and Technology.

Ian Bryant
ian bryant.jpgIan Bryant is Business Development Manager LED Division at Carclo Technical Plastics. He has worked on and off at Carclo (Formerly Combined Optical Industrial) since leaving school. He has worked through the company from Toolmaking to starting the company on the road of LED optics business some 6-7 years ago, starting with a standard range and more in line with the business of custom optics. In between all this he has worked in engineering and as a works Director for a hydraulics company but kept getting pulled back to the optics industrial. We are able to offer the full solution from idea to parts so have a very good understanding on what is needed. You will see some posts from our design team also under my name.

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This page contains a single entry by Alun Williams - Electronics Weekly.com published on September 17, 2009 5:18 PM.

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