RS Components has extended its business relationship with ABB to create a global franchise for its product lines spanning electrical, interconnect, power and control products.
In what is another example of how broadline distributors are working with suppliers on joint product marketing, RS will also help ABB in product introductions.
RS already has a dedicated ABB landing page on its website and offers the supplier's low voltage products and systems for buildings industries.
Now, ABB and RS will partner on product launches and will co-ordinate marketing .
ormalise this vital partnership," said Adalbert Neumann, senior v-p and global distribution channel manager for automation products at ABB.
RS already has a dedicated ABB landing page on its website and offers the supplier's low voltage products and systems for buildings industries.
Now, ABB and RS will partner on product launches and will co-ordinate marketing .
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