Mediatek and Broadcom inch out Qualcomm
Intense competition in the low-end Android smartphone market has seen Mediatek and Broadcom reduce Qualcomm’s share of the smartphone apps processor market to 44% compared to 51% in Q1 2011, says Strategy Analytics, while ST-Ericsson is bounding back with 600% revenue growth in Q1.
The total market from Q1 2011 to Q1 2012 grew 55%, says Strategy Analytics.
The top five players were Qualcomm, Samsung, TI, Broadcom and Mediatek. Marvell dropped out of the top five following the troubles at RIM. Mediatek joined the top five for the first time following success in the sub-$200 smartphone market.
ST-E won design-ins for Thor and NovaThor at Tier One customers.
Stand-alone processors accounted for 44% of smartphone apps processors in Q1 and multi-cores accounted for 30% of the all smartphone apps processors.
Nvidia remains stuck on 2% market share becasue it doesn’t integrate the baseband, says Strategy Analytics.