Winning Market Share
Electronics Weekly is the only weekly, UK vehicle to deliver recruitment solutions to the heart of the electronics industry.

It has gained market leading position throughout 2006, by offering innovative recruitment solutions and delivering results for our clients. Electronics Weekly's recruitment market share has continued to grow from strength to strength for direct and consultancy business.

MAT Recruitment Market Share

85% Prefer Electronics Weekly For Jobs
Electronics Weekly recently conducted research amongst readers based in the UK. The survey was conducted via email and branded from an independent research company 'Datacross Services Limited' and only 681 readers of Electronics Weekly who also read at least one of the named competitor magazines were analysed.

Of the 681 respondents analysed, 85% of stated that Electronics Weekly is the best publication for jobs advertising.*

A mere 3% preferred New Electronics as a source for jobs, and just 1% would choose Electronic Product Design.

In fact, Electronics Weekly was deemed to be the publication providing the best coverage in six out of seven prompted topics - 'industry news', 'news analysis', 'financial reporting and analysis', 'market trends' and 'developments in technology'.

The survey also revealed that Electronics Weekly is the publication that the overwhelming majority of respondents - some 84%- would read if they could choose only one, making it at least 10 times as likely to be named as the nearest competitor.

It's great news for recruiters and jobseekers alike and a clear indicator that Electronics Weekly is the first port of call for a majority of professionals looking for a job move.

*Source: DSP Survey 2003.

The impact of business press - PPA Research
Recent research from the PPA (Periodical Publications Association) is testament to Electronics Weekly's consistent market share growth. The research study compared the influence and communication impact of the mass media which decision-makers have access to.

Whilst looking for jobs, or helping you to keep up to date with the job market, 49% found business publications as the most useful as opposed to 16% for national newspapers*.

The graph below demonstrates business publications as the most important source of information in the job overall. Business magazines score higher than newspapers for being the most important source of information for job advertisements.

The most important source of information:

* Source: PPA Research, Decision-Makers' Usage of B2B Publications, May 2002