Electronics Weekly Media Centre

We have an unrivalled portfolio of creative options available to help you place your products, services or brand in front of electronics industry professionals.

From identifying your needs, customising the creative solution for you and providing feedback reports, the ElectronicsWeekly.com team ensures that your campaign receives maximum exposure.

Handpick the best opportunities for your marketing needs.

Click here to view the various Online Advertising Opportunities

Click here to view the various Online Sponsorship Opportunities

Click here to go to Email Advertising Opportunities

Online Advertising Opportunities

Type	Description
Leaderboard	Bigger than the normal banner, leaderboard banners are a new advertising format created especially for advertiers to be able to deliver their message in a more visible position.
Skyscraper	These larger creatives run down the right-hand side of the page. Their size and proximity to content make tham an excellent tool for changing brand perception and purchase intent.
MPU	This is a large and prominent new advertising space set within the editorial copy, which enables advertisers to communicate their brand/product message extremely effectively.
Banner	Standardised advertising units that normally run across the top and/or bottom of the page. They are used to communicate brand values and/or direct users to a client website.
Button	These smaller units take key placements throughout the site. They are branded and integrated providing a successful call to action.
Rich media	Rich media provides a more sophisticated online creative, with an emphasis on entertaining the user, encouraging them to interact with the advert and engage with the brand. Rich media formats such as a page peel, aid the advertiser in providing a richer experience for the user.

Online Sponsorship Opportunities

Channel Sponsorship

In addition to our news pages, articles on ElectronicsWeekly.com are divided into channels - Design, Components, Research, Business, Production - each covering a specific area of electronics technology or management. You can sponsor one of these channels and benefit from being the dominant advertiser in an area with a self-selecting audience.

Bespoke Channel Sponsorship

As above but you will sponsor a new bespoke channel. You will benefit from:

Dedictated electronicsweekly.com journalist producing the content - 3 new stories uploaded per week.
The channel will be signposted on the electronicsweekly.com home page.
Populated with case studies, white papers and educational information relating to the electronics industry and designed to promote the client within a relevant environment.
30,000 page impressions/month using leaderboards, buttons, text links and skyscrapers.

Desktop Alerts

Desktop alerts are a new method of receiving breaking news from electronicsweekly.com as a permission based promotional tool for the desktop, these alerts are downloaded by electronicsweekly.com users. A unique sponsorship opportunity is available which will ensure your priority messages are delivered to the desktop of your target audience, with visibility and impact.

Webinars

electronicsweekly.com webinars are free online events aimed at the electronics professional. These online seminars provide strategic advice, a lively panel and business critical information. Users can register for webinars for free and are also able to access them online at electronicsweekly.com after the event. Webinars are highly interactive, enhancing the user expereience, generating research information, and quality leads for the sponsor.

Email Advertising Opportunities

As well as online advertising opportunities, electronicsweekly.com can offer you email marketing direct to the inbox of your targeted audience. There are two different types - product-led and content-led emails.

Content led emails - Weekly news bulletin

Weekly news bulletins are emailed out to our opt-in database of approx. 38,000 industry professionals with a weekly round up of news from the electronics industry. Available slots are for banners or buttons.

Click here to see an example of our weekly update Content led email.

Product led emails - E-updates

E-updates

E-updates are targeted email alerts of the latest products, services and events from key partners and suppliers to the electronics community. The opt-in database is targeted to provide relevant products and services to an appropriate audience.

Slots are limited to just 4 per mailing.

E-update title	Frequency
Events	Fortnightly
Components	Fortnightly
Displays	Monthly
Distribution	Monthly
Test & Measurement	Monthly
Power	Monthly
Semiconductors	Monthly
Wireless & Telecoms	Monthly
Embedded	Monthly
Full run	Monthly

Bespoke E-updates

As above but you will benefit from being the only advertiser.

Instant Response Panel - optional extra

Used in conjunction with an e-update, the Instant Response Panel is a great way to collect leads. A potential customer will register their interest in your product or service and their details will be emailed to you directly.

Click here to go to Display Online Rates and Data.

To find out more information about advertising on electronicsweekly.com please contact Chris Martin by telephone +44 (0)20 8652 2087 or fill in your details below and click send.