Smart Philips label

Smart Philips label
Melanie Reynolds Philips Semiconductors is offering RF tags that can be programmed by the user with detailed product information. The ‘smart label’ contains an antenna coil and a CMOS IC, called I?CODE with 512bits of memory, 384bits of which are available to the user. The label communicates via a transformer-magnetic coupling to a read/write scanner. The frequency of operation is 13.56MHz. The IC is powered by the radio signal from the scanner so no battery is required. The first trials, in partnership with IT company Informatica EL Corte Ingles, start in June in a retail chain store in Spain. Production quantities are expected at the year end. “We are looking at label prices of 50 cents and below,” said Martin Buehrlen of Philips.


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